The nimblejack Blog

5 Best Practices for Marketing Your Business by Email

No matter how big your organization is, here are some basic email marketing best practices your business should follow: 1. Make sure your content is relevant to your audience. Nothing makes people click that unsubscribe link faster than irrelevant content, so know who your audience is and tailor your message to them. If you have… Read More


Death to Email Blasts: Targeted Content Beats Quantity

I hate the words “email blast.” That phrase is right up there with “irregardless” or “all of the sudden.” All jokes aside, phrases like “email blast” take marketing back to a time when connection to one’s audience wasn’t seen as valuable, and ad campaigns of every format were a one-size-fits-all shotgun approach. Blindly “blasting” emails to your… Read More


5 Tips for Last-Minute Black Friday Email Marketing

Believe it or not, the craziness of Black Friday and the start of the holiday shopping season are upon us. If you’re not quite ready for the hustle and bustle of the biggest shopping day of the year, there’s still time to make sure you’re effectively reaching as many customers as possible with your Black Friday email… Read More


How to Write a Good Email Subject Line

Email subject lines need to be engaging and interesting in order for your audience to open the messages you send–after all, they’re one of the first things people see in their inbox. But how do you say what you want to say in such a small space? A subject line is a lot like a… Read More


Lessons Learned & Inspirations from ExactTarget’s Connections 2012

We learned a lot at #ET12, the world’s largest gathering of digital marketers. The theme of ExactTarget’s Connections 2012 conference was “inspire the future.” We were inspired by presenters like Michael J. Fox and David Blaine, along with the wealth of educational and networking opportunities at Indy’s JW Marriott. And seeing the ‘Back to the Future’ DeLorean… Read More


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Indianapolis, IN 46204


info@nimblejack.com

HEADQUARTERS

6 East Washington St. #200
Indianapolis, IN 46204


info@nimblejack.com